Recall Alert: 2005-2008 Ford Escape, 2006-2008 Mercury Mariner Hybrids


Vehicles Affected: More than 70,000 hybrid crossovers, including model-year 2005-08 Ford Escape hybrids manufactured between Oct. 13, 2003, and June 20, 2008, and 2006-08 Mercury Mariner hybrids manufactured between June 10, 2005, and June 20, 2008

The Problem: The coolant pump for the hybrid system may fail, resulting in the hybrid electronics overheating; if this happens it may shut down the powertrain, resulting in a stall-like condition and increasing the risk of a crash.

The Fix: Ford will begin notifying owners Oct. 27, and dealers will inspect and replace the original motor electronics coolant pump with an improved, brushless pump for free.

What Owners Should Do: Owners can call Ford at 866-436-7332, the National Highway Traffic Safety Administration's vehicle-safety hotline at 888-327-4236 or go to for more info.

Need to Find a Dealer for Service? Go to Service & Repair to find your local dealer.

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By Matt Schmitz | September 12, 2014 | Comments (2)

Recall Alert: 2008-2011 Ford Escape and Mercury Mariner


Vehicles Affected: Approximately 740,000 model-year 2008-11 versions of the Ford Escape and Mercury Mariner SUVs; no word yet if the related Mazda Tribute is involved.

The Problem: The Detroit News is reporting that a faulty torque sensor could cause the power steering system to shut off. If this happens, manual steering mode will engage and the SUV will be more difficult to steer, increasing the risk of an accident. The National Highway Traffic Safety Administration is aware of five crashes and six injuries related to the issue.

The Fix: Dealers will inspect and replace the affected parts and update the related software for free.

What Owners Should Do: Ford will notify owners by July 25. Owners can call Ford at 800-392-3673 for more information.

Need to Find a Dealer for Service? Go to Service & Repair to find your local dealer.

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Manufacturer image

By Jennifer Geiger | May 29, 2014 | Comments (15)

Ford Updates Escape Software Amid NHTSA Investigation


Ford's Escape is no stranger to recalls, but despite a National Highway Traffic Safety Administration investigation of sudden loss of engine power on certain versions of the Escape and Fusion and Mercury Mariner and Milan, the agency is not issuing a recall.

According to the Detroit News, more than 10,000 vehicle owners complained about the loss of power on model-year 2009-13 vehicles equipped with 2.5-liter and 3.0-liter engines. Ford issued a "Customer Satisfaction Program" and sent notices to affected owners in January instructing them to bring their vehicles in for a software recalibration. NHTSA opened its investigation in February, and although an official recall wasn't issued, Ford said it will update the software in 1.6 million affected vehicles as well as extend the warranty coverage on the affected parts to up to 10 years and 150,000 miles.

Check out the full story from the Detroit News here.

Manufacturer photo

By Jennifer Geiger | March 4, 2014 | Comments (0)

Incentives on Defunct Mercury Brand Tick Upward

2010 Mercury Mariner Hybrid

Retail production of Mercury vehicles ceased nearly a month ago, and now Ford is getting down to the business of ridding itself of any leftover inventory for the defunct brand. The remaining Mercury dealerships are on a deadline to move the metal before the end of 2010 when their Mercury franchise agreements will be terminated.

To flush out the remaining inventory, Ford has increased retail incentives for the Mercury brand drastically for November. Until this month, the 2010 and 2011 Milan, Milan Hybrid and Mariner all offered $2,000 cash on the hood, which was the same as its Ford counterparts. Now all three have up to $3,500 on the hood, nearly 60% more money back than what’s offered on the identical Ford Fusion and Escape. The 2010 and 2011 Grand Marquis now get upward of $5,500 cash back.

The aggressive incentives are supposed to help Ford expedite the shutdown of Mercury by the Dec. 31 deadline, according to Automotive News. Ford spokesman George Pipas told Automotive News that there are fewer than 10,000 Mercurys left in the inventory, which amounts to a 35-day supply. Currently there are nearly 4,000 Mercurys on sale on Below you’ll find the remaining deals on all Mercury and Lincoln inventory. Most of these incentives are good until Dec. 31.

By Colin Bird | November 10, 2010 | Comments (2)

Retail Mercury Production Ends This Sunday

Grand Marquis

Production of Mercury cars and SUVs for retail customers will end this Sunday, according to Ford. On that typical day of rest, the last retail 2011 Mercury Mariner will be built in Kansas City, Ford spokesman George Pipas said. Mercury production will continue until the end of the year, but those vehicles will go to fleet operators such as Hertz and others, not into customers’ hands.

With the end of retail production so near, you’d think incentives should be great on Mercury vehicles. But to the contrary, they’ve actually gotten worse.

By Colin Bird | September 29, 2010 | Comments (11)

Mercury's Inventory Shrinks as Brand Nears End

2010 Mercury Milan
Since our last report, Mercury’s inventory on has notched down slightly as the brand prepares for its disbanding by the end of the year.’s national inventory for Mercury has dropped nearly 9% in the three weeks since we last reported on it. There are 4,611 vehicles available online. A greater portion of the inventory is now 2010 and 2011 models. 

This isn’t stale inventory, either, just in case you think dealerships aren’t updating their Mercury inventory on Forty percent of the Mercury vehicles on our site were posted since our last report, which means a bit more than 40% was also taken down during the same time. 

Meanwhile, incentives for buying a Mercury haven’t changed that much, except for an extra $500 in bonus cash for the 2010 Mercury Mountaineer. You can check out those incentives at the bottom of this post. It’s interesting that the 2011 Milan has nothing but $1,000 cash back, but that is the same promotion for the 2011 Ford Fusion, so I guess they’re trying not to step on anyone’s toes. 

In July, Ford built 4,105 new Mercury vehicles 1,748 Mariners, 1,269 Grand Marquis, 787 Milans, and 301 Mountaineers and Mercury still outsold Lincoln by nearly 20% in total volume in that same month. The constant attrition rate of Mercury inventory is a good reminder that the brand is still alive, at least for now. The last dealership orders for the Mercury brand will end sometime this month, according to Ford. After that, the automaker expects that most dealerships won’t have any new Mercury vehicles to sell beyond the end of 2010.  

By Colin Bird | August 25, 2010 | Comments (0)

No Big Incentives for Dying Mercury

If you thought the announcement that Ford will cease production of new Mercury cars and SUVs by the end of 2010 would lead to lavish incentives, you’d be wrong, at least as of today. Mercury’s current incentives, which are good through Oct. 4, include 0% financing for 60 months on the 2010 Milan plus $1,000 in bonus cash. This is a good deal, but it is not a fire sale.
Most of the inventory on are 2010 models (4,699 vehicles out of 5,067), and we list each model’s current incentives below. We expect the overall inventory to decrease slowly as we get closer to the end of the year, despite the company still producing new cars. However, it’s unclear whether larger incentives will be offered.
By David Thomas | August 4, 2010 | Comments (3)

Ford Might Kill Lackluster Mercury Brand

We take our time when it comes to writing about web reports on major product changes because they usually don’t pan out. That’s why when Bloomberg first reported that Ford is considering ending the Mercury brand, we thought “ah, likely story” and kept looking for holiday gas prices.

Then CNBC’s Phil LeBeau followed up with his own sources who also say Ford is working on a phase-out plan for the midlevel brand that fits awkwardly between Ford and Lincoln marquees.

This is somewhat surprising news as Mercury products have always delivered cheap profits to the Blue Oval. Perhaps Ford has seen the relatively recent success GM had culling its brands from eight to four. It likely also has some support from Lincoln-Mercury dealers, who will be most affected by this move. There are 292 stand-alone dealers, and they likely don’t have the footprint to handle selling the volume of the Ford brand, which would replace Mercury.

If Ford does phase out Mercury, the only product that Lincoln doesn’t already have a version of is the Mariner compact SUV, which is based on the Ford Escape. Ford would have to expand Lincoln’s lineup with at least one less expensive or smaller product than the MKZ sedan that currently sits at the bottom of the brand’s lineup and starts at $34,225.

Perhaps a production version of the Lincoln C concept based on the new Ford Focus would work.

What types of new cars would Lincoln need to make up for the loss of Mercury?

Ford to Phase Out Mercury Model: Sources (CNBC)

By David Thomas | May 28, 2010 | Comments (18)

Trucks and SUVs Cheaper to Insure

When involved in a crash, some vehicles are simply less costly to fix, and the affordability of those fixes is a strong factor in how much it will cost to insure a vehicle. Trucks and SUVs tend to have an edge, according to a government report that tallies losses of insured vehicles for 2007-2009.

For instance, a Mercury Mariner is 59% cheaper to insure than the average vehicle, while the Chevy Traverse is 57% cheaper, making them the insurance champs of this report (although the Ford Econoline van is actually the top vehicle at 61% cheaper).

Ford is touting the list because it has a number of vehicles toward the top. Ford Vice President Frederieck Toney attributed this strong showing to Ford’s engineering prowess, saying in a statement, “We design our vehicles to be easier and more affordable to repair.”

The only car to make the list was the Smart ForTwo, which was 52% cheaper to insure than average.

Other notable vehicles include the Ford Escape (50% cheaper to insure than average), Jeep Wrangler (53%), GMC Acadia (47%), Ram 1500 (45%), Ford F-150 Supercab (44%), Kia Sorento (44%), Dodge Grand Caravan (40%) and Ford F-250 (40%).

Trucks Dominate List of Cheapest Vehicles to Insure (DriveOn)

By Stephen Markley | May 12, 2010 | Comments (5)

Full Ford Hybrid Credit Expires March 31

6a00d83451b3c669e2010536f8d11a970b-800wi The hybrid tax credits that have already expired for Toyota and Honda are still in effect for other automakers, including Ford — but not for long. Ford, which just celebrated the production of its 100,000th Escape Hybrid, is seeing its full credit expire at the end of the month.

Until then, tax credits of $3,000 for the two-wheel-drive Escape, Mercury Mariner and Mazda Tribute hybrids, or $1,950 for four-wheel-drive versions, will still be available. Ford’s all-new 2010 Fusion and Mercury Milan hybrids are eligible for a $3,400 tax credit. Those two new hybrids might not be on lots today, but they should arrive before the end of the month. The Fusion and Milan hybrids get 41/36 mpg city/highway. The Fusion Hybrid starts at $27,270, while the Milan Hybrid starts at $27,500.

The credit will be cut in half for vehicles purchased after March 2009, and then in half again for ones bought after Sept. 30. Starting April 1, 2010, the automaker won’t get any more tax credits.

Unlike other Ford Escapes, the hybrid version does not have any incentives on it.

By David Thomas | March 13, 2009 | Comments (2)

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