The purse hook: much debated, much discussed. For a while, it seemed automakers were really proud of their purse hooks. They've been highlighted with glee in brochures for family-haulers like the Honda Odyssey and Toyota Sienna. My very own 2005 Sienna features a purse hook on the front passenger side.
The purse hook came of age during a time when auto manufacturers mistakenly thought we women had nothing better to think about than where our purse would go; never mind our children, jobs outside the home or managing a household — where in the heck was a girl supposed to hang her purse?
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Now, automakers are savvier about what women want. We want seats that massage us, integrated multimedia systems, cupholders that keep our drinks hot or cold, and rear entertainment systems that silence our noisy progeny.