September was another strong month of car sales, making the automotive industry one of the sole bright spots of the economic recovery. With most major carmakers reporting, sales are up 13% year-over-year with 1.118 million vehicles sold, according to Automotive News.
That gain is healthy, especially considering that the average vehicle transaction price has also increased to $32,243 as compared to August’s $32,181, according to CNW Marketing Research. Total incentives and discounts weren’t appreciably higher as compared with last month, either. In fact, the only major seller to see significant incentive increases for the month was the 2012-13 Ford Focus, which has up to $2,000 cash-back offers currently. The Focus was up an astounding 91.4% year-over-year, which made it the 12th best-selling vehicle for the month.