2014 Mitsubishi Mirage Starts at $13,770

2014-mitsubishi-mirage

When Mitsubishi's Mirage debuted at the 2013 New York International Auto Show, the automaker promised the tiny hatchback would have a similarly sized price — Mitsubishi kept its word. When the 2014 Mitsubishi Mirage goes on sale this fall, it'll start at $13,770, including a $775 destination fee.

The automaker calls it "the most fuel-efficient non-hybrid gasoline-powered vehicle available in America," and it's got some compelling numbers to back that up. Power comes from a 74-horsepower, 1.2-liter three-cylinder engine; versions equipped with a continuously variable transmission are EPA rated at 37/44/40 mph city/highway/combined. Models with the five-speed manual will get 34/42/37 mpg.

The base DE model with manual transmission is equipped with standards like seven air bags, a hill-start assist system, automatic climate control, keyless entry with panic alarm and auto-off halogen headlights; add $1,000 for the CVT. Manual-equipped ES trims start at $14,970 and add push-button start, Bluetooth phone streaming, steering-wheel-mounted cruise and audio controls, 14-inch alloy wheels, leather-wrapped steering wheel and shift knob, fog lamps and silver interior accent trim; add $1,000 for the CVT. ES CVT-equipped models with navigation start at $16,870 (all prices include destination).  

Mitsubishi spokesman Roger Yasukawa told us that the 2014 Mirage will hit dealerships at the end of September or early October.

Related
2014 Mitsubishi Mirage at the 2013 New York Auto Show
Research the 2014 Mitsubishi Mirage
2014 Mitsubishi Mirage: Up Close

Comments 

AladdinSane

Hi...I've read what the haters have to say concerning this Mitsu at AutoBlog.com. Wotta drag. Instead of waiting till the Mirage makes its debut here and is properly reviewed by the automotive press already some are trashing it. I'd gladly take a look at this machine, and perhaps add it to my short shopping list for new wheels. Keep an open mind, readers. If the Chevy Spark can sell well, then with the right promotion Mitsu may have a hit. Just one thing: on/in the top of the line version I would have a power sunroof installed aftermarket (maybe).
Plasma Purple, if you please, Mitsu!
Peace!
AladdinSane

Agreed with AladdinSane (who could argue against someone with a name like that?!). The Mirage has gotten a lot of slack online from folks who know little of the car. Sure, it's not a performance car. Sure it's not head-turning. It's a cheap little econobox for folks who don't care about anything more than saving money and want something to get them to where they need to go, much in the same vain as Geo Metros and Daihatsu Charades of yore.

In fact, I think, and hope, this little guy has a chance. Some people turned off by the upright proportions of the Chevy Spark may find this more subdued and appealing (I've seen it in person in Japan a few months ago, and it's attractive, but admitingly not exciting to look at). The feature list is impressive for the price, the fuel economy ratings are excellent, and it's hard to go wrong with Mitsu's 10yr/100k mile powertrain warranty for peace of mind.

It's nice to have simple, honest to goodness cars back on the market that aren't trying to be something they're not.

However, a few extra grand will by a more substantial Accent or Fiesta, and Mitsu's future is still uncertain on these shores.

I always go for the underdog, and think this car has potential.

othree

From the looks of this thing, I think the article is right. "rated at 37/44/40 mph city/highway/combined" Looks to be able to only go about 44mph tops. :)

AladdinSane

Ryan...You're on da beam, completely. I could NOT agree with you more. This Mitsu may well be the perfect urban runabout.
Many thanx for your input. Perhaps others could be more open minded towards this little machine.
Peace!
AladdinSane

Brandon

I really like this car, given my vehicle of choice is fuel efficient sub-compacts. However, I dont know if I'd feel comfortable buying a Mitsu given the low sales the company has. Will is bow out like Suzuki recently did?

Mikhail

Don't worry about Mitsubishi's future. I got a Lancer already and going to buy a new Mirage. And feel OK.

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