GM Borrows Nissan's NV200

2015-Chevrolet-City-Express-500
Nissan's NV200 van will wear a new brand badge in 2014. General Motors and Nissan announced today that the NV200-based Chevrolet City Express will go on sale in the fall of 2014.

Nissan will manufacture the small cargo van, and Chevrolet will sell it through its dealer network in the U.S. and Canada. Nissan currently sells the NV200, which uses a 2.0-liter four-cylinder engine, in several global markets. In the U.S. it'll hit the streets of New York City in taxi form later this year. Chevrolet hasn't released specs, but Nissan's version can carry up to 1,500 pounds and offers 123 cubic feet of cargo space, 6.6 cubic feet less than its closest competitor, the Ford Transit Connect.

"Our fleet customers have asked us for an entry in the commercial small van segment, so this addition to the Chevrolet portfolio will strengthen our position with fleets and our commercial customers," Ed Peper, U.S. vice president of GM Fleet and Commercial Sales, said in a statement.

Both companies have said more specifics, including pricing, will be available closer to the van's on-sale date.

Related
2013 Nissan NV200 at the 2012 Chicago Auto Show
Research the Nissan NV200
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Comments 

Steve

Why does Chevy have to pretend to pass this off as one of their own? If Nissan makes a good delivery truck, buy it. If Chevy doesn't, find someone else's and buy that one. This idea makes no sense to me except to look like you are helping to buy American.

toronado455

"Our fleet customers have asked us for an entry in the commercial small van segment, so this addition to the Chevrolet portfolio will strengthen our position with fleets and our commercial customers," Ed Peper, U.S. vice president of GM Fleet and Commercial Sales, said in a statement.

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If these fleet customers were asking Chevy or GM for such a product, doesn't it mean that they were interested in a such a product from GM, not Nissan? This is basically GM saying "we don't care about developing a vehicle for this market, so we'll give you this rebadged Nissan instead". Sorry, but if they wanted a NV200, they could just get it from Nissan.

I'm interested in the NV200. But more real competition is needed in this segment, not badge-engineering.

DC

I'm not a big fan of badge engineering either, but remember that it is very expensive to develop a platform from the ground up. If they have done their due diligence and found this platform to be acceptable why pay the big money to start over? The brand does matter to many fleet customers, but the manufacturer is not always as important.
Dodge, Freightliner and others are all reselling the same european van that Mercedes was selling in Europe well over 10 years ago. They are saving a lot of money by rebadging this van. Is it the Dodge van people want? Maybe, maybe not, but it is selling and Dodge didn't have to design it from the ground up.
As I said, I'm not such a big fan of badge engineering, but like it or not it's the reality of global auto manufacturing today.

.

DC,
BTW Dodge is now selling the ProMaster which is a rebranded Fiat Ducato, not a Mercedes Sprinter, which is now being sold as a Mercedes, For the US Ram has revised the ProMasters powertrain slightly and has updated the interior for American tastes

North

Badge engineering is common because companies want to sell products that are better than they can design themselves. That's why volkswagen went to the inventor of the minivan, Chrysler, to rebadge the town and country van as the VW Routan. Best vehicle ever to wear a VW badge.

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