Houston Man Wins New Insight at Lollapalooza
One day you’re heading from Houston to Chicago to watch some music and sweat your face off at Lollapalooza, and the next you’re driving around in your free 2010 Honda Insight.
At least that’s what happened to Richard Hasenmeyer of Houston, who won the Insight after attending the Chicago music festival this summer and participating in Honda’s “Rock & Recycle” program.
The program was a collaboration between Honda and the Lolla promoter C3 and included integrated green activities and a hybrid vehicle display. The big piece of the puzzle, however, was the giveaway of the brand-new 2010 Insight, which — despite how awfully hot it was during the festival — likely made the trip well worth it for Hasenmeyer.
2010|Honda|Insight



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Dude's going to have to come up with lots of money to pay the taxes on the car. Probably about $8,000.
It should cost him no more than 3-4k depending on what state and tax bracket he's in. That's like getting a 80-85% return on your investment. What a lucky guy as you can't beat that.
The full sticker price of the car is considered income, so the recipient will have to pay state and federal income tax. In addition, the recipient will also have to pay sales and excise taxes too. Probably $6,000 to $8,000 total. Still a good deal for a new car.