2010 Hyundai Tucson iX Gets 'Sexy' Spears Treatment

What do you think of when you see the new 2010 Hyundai Tucson or Tucson iX as it’s called in South Korea?

If you said “a sexy Britney Spears’ song,” you’d be … weird.

Nevertheless, you’d have hit the mark because that’s what Hyundai’s going for in this commercial for the Tucson iX. Set to the Britney Spears’ song “If U Seek Amy,” the ad features flirtacious shots of the Tucson with a lot of Korean lettering flashing in and out. Discerning adults will grasp the song title’s intention and send the young ones out of the room.

Billed as a “sexy utility vehicle” (get it?), the SUV gets the full Spears’ treatment — albeit the radio-edit version. Check the short video out for yourself — it actually features a lot of detailed images of the new SUV that will be going on sale next year in the U.S. — and let us know if you’re now compelled to buy a Tucson.

Video: KDM Hyundai Tucson iX Is a Sexy Utility Vehicle… Just Ask Britney Spears?! (Autoblog)

2010|Hyundai|Tucson

Comments

wow...

Part Lexus & part nissan. I like it

Sexy, Sexy!!

Pass. If I wanted the previous generation Lexus RX350 I'd buy a used one with better reliability.

I like it a lot. Reminds me like of what Jason said...part Lexus, part Nissan. The Tucson has a little Veracruz mixed in as well. It's easy on the eyes too.

I'm not sure if this is the sexy Britany or the Britany who let herself go. Will have to see it in person.

lol I hope that her level of slut doesn't transfer over to the Tuscon...I really hope that wasn't their intention.

Sweet!! Why couldn't this be the next Ford Escape??

There's a good translation of what's on the screen here:

http://www.thecarblogger.net/2009/09/video-new-hyundai-tucson-ix-cf-w.html

"Pass. If I wanted the previous generation Lexus RX350 I'd buy a used one with better reliability"

And about 10 miles to the gallon.....

When's it due to be in US showrooms?