First Look: 2010 Mazdaspeed3


We already got a glimpse of the new Mazda3 sedan and hatch a couple months back, and now Mazda has completed its lineup reveal with the most coveted model: the 2010 Mazdaspeed3, which will debut at the 2009 Geneva auto show.

Like the Mazda3, the Mazdaspeed3 appears to be an evolution of a car that’s already working well for the automaker.

The Mazdaspeed3 borrows styling cues from its big brother, the Mazda6. Judging from the available pictures, unique features include a giant hood scoop, larger rims and dual chrome tailpipes. The Mazdaspeed3 will only be available as a four-door hatchback.

Mazda hasn’t revealed much in terms of specs, but it did mention that the powertrain is a carryover from the 2009 model, which has a direct-injected, turbocharged 2.3-liter four-cylinder.

Mazda managed to drub out more power from its carryover engines in the Mazda3, so the Mazdaspeed3’s horsepower may also increase from the old application’s 263 hp.

No on-sale date was given. For now, check out a few more photos below and let us know what you think.

By Colin Bird | February 3, 2009 | Comments (11)
Tags: Mazda



i still don't like that "lippy" grille! JMHO. Rear end is sexy!


They can reuse the original Neon marketing campaign for this car: HI!!


The lower grill opening kills an otherwise good design of this machine. Front end looks really dorky. Mazda should suspend the responsible designer and recommend he/she seek work at Yugo.


Go Mazda! The more I look at it the more I like it. What they need to do is make the speed 3 in the 4 door sedan too! The front end is really growing on me. This speed3 is sweet looking!

I have a feeling nobody likes it because it's different. Ya know, like that kid in grade school with the green mohawk? This car will grow on people and run circles around the lame civic and even more lame carolla and Subaru.

Dare to be different and don't look back! I find it refreshing to not have to look at the same old boring designs. No guts, no glory is what I say. Most of the pics I see of the sedan don't do it justice. Trust me, put a bangin' set of BBS 18's on it (with the money you'd save by NOT getting an AUDI or BMW), tint the glass and run it!


Comparing a sporty compact to a normal compact is like comparing oranges and grapefruit.

Anyway, is it still a FWD?


I don't think Mazda wants it AWD. First of all you're going to add all that weight with AWD, you're going to LOSE fuel mileage and with the same size motor you're going to lose HP to the wheels through the AWD drivetrain. Not to mention if they do this they are going to price themselves right out of the market they are shooting for. AWD isn't cheap, kids!

Keep it FWD, keep it light and keep it affordible and economical. Either that or offer an AWD option for well over 30G's. I personally can't see spending nearly 40G's for a flippin STI or EVO but I will spend 25G's at the drop of a hat for something like this and still be door to door with most of these cars in the twisties.


Then the WRX is gonna eat it alive.

C in a head to head drag race, sure. But for the turns, (in all the reviews I've seen anyway) they've kept the torque and understeer to a minimum by relying on limited slips and electronic trickery.


How about the exit of a corner?

The WRX clearly has an advantage due to the drivetrain difference. Either as daily driver or at the track.


C perhaps the WRX has the advantage with AWD but I also think if you drive the speed3 right it would be a much closer race than you may think.

I can't wait to see one of these rides in person. It may not be a good thing because I may end up taking one home with me ;)


I work at a Mazda dealer and we are getting in 4 tomorrow. I'm driving it off the lot before the weekend is done! Sweet car, sweet features, sweet price (even sweeter for me lol).

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