Acura Dealers to Accelerate Maintenance Service

Acura

When you take your car in for basic services, like an oil change, do you go to a dealer or a quick-lube operation?

Acura hopes to win back the quick-lube crowd by implementing its Accelerate service program for owners, according to Crain News Service. The idea is for the service departments of Acura dealerships to begin offering quick, affordable services that draw owners back to dealerships.

This will include an oil change, tire rotation, tread checks, brake-pad checks, air- and cabin-filter monitoring, full vacuuming and a car wash for $38.95, with the promise that the whole operation will take less than 47 minutes. (Why 47, though? Would 45 be too hectic? And 50 too long?)

According to Acura, just over half of a dealership's profits come from parts and services, so it makes sense that they want to give owners more reasons to pass up the quick-lube joint. The program will begin in select dealerships in Chicago, Boston, Atlanta, Dallas, Philadelphia and suburban Los Angeles, but will expand to every dealership by 2011.

By Stephen Markley | November 5, 2008 | Comments (17)
Tags: Acura

Comments 

Jay

Any time over 30 min. is too long for simple services like oil changes and tire rotations when the Jiffy's and Valvoline's can do it in less than 15 min. when you pull in the service bay. And most people rarely get all the scheduled maintenance items.

Not all quick lubes are equal. Some have really, really piss poor service and even worse mechanics.

I have to go to the dealer after purchasing a late-model Saab 93 recently because no quick lube places carry the required synthetic. However, I pay $60 even for full synthetic, which is less than Jiffy Lube's price, and my car gets not just vacuumed but washed as well.

DonB

I like to go to the dealer whenever possible. I want them to know me as a regular customer. If there ever is a question about warranty coverage, I feel that as a regular customer I might get the benefit of the doubt. I hope I'm right!

Any faster than 30 minutes might just scare the owners away fearing they are receiving a lousy maintenance.

Greg

I'm pretty sure they want to get you out of the dealership before you see their insanely ugly new generation of cars! If they fix your car cheaply and quickly, maybe they can keep you as a customer and out of the showroom for a few years until corporate sends them some marketable designs!

Please note that I am on Acura #3 - 2003 RSX traded in for a 2006 TSX which was just traded in for a "leftover" new 2008 TL - which I bought after driving, and nearly vomiting on, a 2009 TL. Both trades were a result of a stroll through the showroom during an oil change at the dealership...

Greg

I'm pretty sure they want to get you out of the dealership before you see their insanely ugly new generation of cars! If they fix your car cheaply and quickly, maybe they can keep you as a customer and out of the showroom for a few years until corporate sends them some marketable designs!

Please note that I am on Acura #3 - 2003 RSX traded in for a 2006 TSX which was just traded in for a "leftover" new 2008 TL - which I bought after driving, and nearly vomiting on, a 2009 TL. Both trades were a result of a stroll through the showroom during an oil change at the dealership...

Greg

I'm pretty sure they want to get you out of the dealership before you see their insanely ugly new generation of cars! If they fix your car cheaply and quickly, maybe they can keep you as a customer and out of the showroom for a few years until corporate sends them some marketable designs!

Please note that I am on Acura #3 - 2003 RSX traded in for a 2006 TSX which was just traded in for a "leftover" new 2008 TL - which I bought after driving, and nearly vomiting on, a 2009 TL. Both trades were a result of a stroll through the showroom during an oil change at the dealership...

Cj

Greg,

I'm sure that there is a lot of new "ugly" Acuras to come. Acura's 09 TL which made you vomit is selling pretty well.


http://www.columbusdispatch.com/live/content/business/stories/2008/11/05/acura_tl.ART_ART_11-05-08_C8_RPBQ1TH.html?sid=101

Tony

Greg,
it looks like vomiting is not the only medical problem you have. Check with your doctor for Parkinson's. Your hands are shaking, which leads to multiple mouse clicks.

As for new TL, I didn't drive it but I like it visually. Looks like F-117. And new shield grill has grown on me, at least on MDX.

Sly

Yeah it looks like the stealth fighter!! Hah! This thing would be despised by its own mother. The only reason it is selling well is because it is new. The stealth fighter, yeah that is a good one.

I like it. It really looks good in black. We just had one dropped off.

Cj

Well sales speak louder than words, and the 22% sales surge makes it loud and clear that Americans are liking the new TL even in the midst of an industry collapse.

DL

dealers sometimes do not do a decent job; hurrying makes it worse.

Dearest Tony -

Thanks for your concern, but I don't actually have Parkinson's disease, nor, to a lesser extent, did I actually almost vomit on the 2009 Acura TL. That would be outrageous and I'm sure that the nice folks at the Acura dealership wouldn't like to clean up that mess, LOL! I mean, the car is ugly as sin, and I'm sure like any other new consumer product, it will sell well for a few months, but a design that is at first, polarizing, then, upon further inspection, is a collection of design themes already employed by other, generally down-market, brands, will not sustain strong sales over time - regardless of the economic realities of our modern day. Generally, automotive success is found with evolutionary designs, especially on strong selling models. Will the new TL buck this trend? Perhaps, but only time will tell. Anecdotally, 4 people in my office building (of about 250) have purchased 2008 Acura TLs (3 base, 1 Type S) in the last 30 days - this is since the 2009 was released...meanwhile, I have not seen one 2009 TL on the road in the Atlanta area - only the one I test drove. Based on that unscientific observation, the 2008 has a more popular design. Also, from the dealership side, once I committed to buying the 2008, the dealer admitted that there is a lot of interest in the 2009, but not a lot of takers. They may be selling, but not this dealership...

But I digress, I'm afraid that my initial comments involved some literary artistic license - I'm truly sorry if I caused any deception! That being said, it is great to see the outpouring of concern from yourself and other commenters on this string. Tony, you are an inspiration to all of us! Rest assured, internet friends, Greg is ok - fit as a fiddle, some might say - LOL!

For everyone else, please remember that life-altering diseases, such as Parkinson's, are not a laughing matter, either for the "victim", their friends and family, or fans of "Back To The Future", such as myself.

I hope you have a great weekend.

- Greg

Whoa! Hey guys, isn't this getting out of control? I mean really, the article is about quick service at Acura dealers, not about the design of a particular model?

If we can't stay on topic, what is the point. I'm all about a more civilized internet and I think we should lead the charge.

Let's stay on topic, ok?

Yeah it looks like the stealth fighter. nice post. keep it up.
Thanks for sharing.

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