First Look: Suzuki's New Truck

Here’s the first official image of the new mid-size truck that Suzuki will debut at the Chicago Auto Show next week. There still isn’t an official name attached; however, Equator is the heavily rumored title. The truck is based on the Nissan Frontier and was developed with Nissan. In this image, the similarities between the two are striking. Hopefully, when we learn more about this new Suzuki, there will be more to distinguish it.

Comments

[matt]

Wow, looks cool... But why a truck? That market dried up years ago.

[eagle2x]

Looks good. Let's hope Suzuki will offer it with an efficient 4 cylinder turbo diesel.

[Adam]

Just like Kia, Suzuki is entering an area that is drying up. I don't get why they would enter the compact-truck market now. Sales of the Nissan from which it is based on were down 17% last year.

[Coffee]

It's a Nissan.

[MSS]

So its a Nissan Frontier with a Suzuki grille??

This news on the same day as the news that Isuzu's rebadged vehicles are ceasing to exist?

The entire side profile looks like the Frontier!!!

On the plus side the grille looks like the Tundra's. (compliment) It's a nice big in your face grille.

[AsianDomination]

one question: WHY???? Suzuki may want to have a look at the news from Isuzu today. why dont they invest their money in hybrids, clean diesel, hydrogen, etc...something for the future

[J]

Ah~
I get it!
GM kind of pushed Isuzu off the cliff from the US, the next up is Suzuki?

[Darryl]

It's nice to see Suzuki offering different products to their line up. But.. Why don't they bring the Suzuki Jimny to the North American market. That makes more sense. A neat, tough as nails, fuel efficient(1.3L 3 cylinder), great priced little SUV is what we need with the high cost of gas.
Common SUZUKI bring the JIMNY to North America along with the new SWIFT!